Objectives

Create a revolutionary, new system of color tools and merchandising elements that simplifies the color selection process and engages a variety of consumer audiences. 

Materials

Powder-coated sheet metal and steel frames; injection-molded plastic chip panels; plastic back panels, UL-listed and approved light fixtures; lifetime door hinges, drawer glides; graphic elements. 

Results

The industry-leading paint company now boasts the industry-leading merchandisng system that has improved the overall color selection process and improved paint sales.