Objectives
Develop Garmin endcap display to present automotive navigation devices in Best Buy. Must be adaptable to other Garmin products and align with Garmin's existing displays.
Materials
Powder-coated metal, acrylic, LEDs, HD monitor, USB stick and reader, spring-loaded pusher system
Results
Garmin holds the largest market share in personal navigation devices, supported by in-store display opportunities and product innovations highlighted at Best Buy locations.
Garmin Best Buy Navigation Display
Category
Personal Electronics and Software > Personal Electronics and Software - Permanent