Objectives

Create a re-energized shopping experience for shoppers in the category with an easy to understand product story within each tape segment.

Materials

• Header brackets are painted powder coated Metal.
• 4 color printed ultra board headers.
• Peg wall covers are printed styrene.
• Shelf Strips are.024 SBS.

Results

• Brand sales have grown by 20+%
• Overall category has grown double digits
• Excitement within the Store for the category as a whole!